Fast-food track
by Michelle Camerlingo / Press-Banner
Dec 24, 2009 | 2028 views | 46 46 comments | 14 14 recommendations | email to a friend | print
The site of the old Scotts Valley Diner will soon be home to a new Jack in the Box, pending under-review building applications.  Lucjan Szewczyk/Press Banner
The site of the old Scotts Valley Diner will soon be home to a new Jack in the Box, pending under-review building applications. Lucjan Szewczyk/Press Banner
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Jack in the Box is set to join Scotts Valley’s fast-food ranks in the beginning of 2010. The fast-food chain plans to build in place of the former Scotts Valley Diner and Denny’s, between Chevron and Best Western.

The Scotts Valley planning commission reviewed and approved the project in September, and if all goes according to plan, construction of the new Jack in the Box should start within the first couple months of the New Year, senior planner Michelle Fodge said.

“It’s at the building permit stage,” she said. “The building permit application is being reviewed as we speak.”

The Scotts Valley Jack in the Box will employ 85 workers and was approved for a 24-hour drive-through, according to the project’s description.

“They indicated they will not open for 24 hours, but they got approval for it,” Fodge said.

Jack in the Box’s Santa Cruz restaurant on Ocean Street often has a packed drive-through, especially after bars close at 2 a.m.

Pepe Abundis owns Cafe Carlos, right next door to where the new Jack in the Box will be built. Abundis said he hopes the fast food giant will help with his restaurant’s visibility.

Cafe Carlos is easy to overlook, he said, because it stands behind Chevron on Scotts Valley Drive.

“This could be potentially very good for business,” he said. “More people will see my restaurant, I hope.”

VeVe Norton, owner of Wendy’s in Scotts Valley, also thinks Jack in the Box will help her fast-food restaurant more than it will hurt it.

Norton said that Wendy’s does not get much business from Bethany University students, but it does serve quite a few from Baymonte Christian School.

“We think it’s great,” said Norton, who’s owned Wendy’s for 16 years. “It’ll bring people off the freeway, and they’ll see us, too.”

Information on Jack in the Box’s plans was available on the city’s Web site for a short time. After the planning commission approved the proposal, however, the listing was removed.

Fodge said that happened because the city is short-staffed.

Scotts Valley resident Paul Bach said he worries about the lack of public information and doesn’t think the city needs another fast-food chain.

“I think the location is an eyesore, and it’s good to do something with the empty building. I just don’t think a fast-food restaurant is the best idea,” said Bach, who heads the Responsible Local Development Political Action Committee.

Jack in the Box plans to remove the 3,506-square-foot Scotts Valley Diner and put up a 2,492-square-foot Jack in the Box in its place at 6014 Scotts Valley Drive.

However, the permit to build or demolish has not been issued yet, Fodge said.

“The first step will be to demolish the existing building. It will be open this year, but I can’t say when exactly. This economy makes it so hard to predict,” she said. “But they are excited and anxious to build.”

• To comment, e-mail reporter Michelle Camerlingo at michelle@pressbanner.com, call 438-2500 or post a comment at www.pressbanner.com.
Comments
(46)
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ALRUI
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January 06, 2010
@LSV bla bla bla?: Well stated - this applies to Washington as well. Same mindset.
LSV bla bla bla?
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January 05, 2010
"The most disturbing facet of this ubiquitous disorder is an utter lack of empathy,"

"These people—if you can even call them that—deliberately violate every social norm without ever pausing to consider how their selfish behavior might affect others. It's as if they have no concept of anyone but themselves."

Million $ woman, LSV
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January 05, 2010
Cost over million, uneducated, disgrace. When people start to buy local, she speaks, they spend elsewhere. H1N1.
love scotts valley
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January 05, 2010
bla bla bla......Paul you are a waste of the City's time. I have been trying to make the view counter get higher by looking at the article on everyone's computer I know everyday. I think it's funny that you say so many people look at it when I am half of the views. Reminds me of the old Banner blog when you could vote and some posts would get high ratings.
We will
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January 05, 2010
Awaken city, time to bring this to light.
CH. 5, 7, 8, & 46
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January 04, 2010
will be interested in covering protests at city hall.
Now even less access
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January 04, 2010
As of this morning at 10:10 am the City of Scotts Valley removed access to all previously approved projects from the Planning Department website. Previously these projects were accessed by a tab on the planning department menu bar. That tab has now been removed. This move further degrades access to public information from the City. The following email expressing concern over this move was sent earlier today to Sue Westman City Planner and Steve Ando City Manager.

January 4, 2010

Dear Sue Westman,

I did not received a response to my December 29, 2009 email to you regarding when the information about the Jack in the Box in Scotts Valley would be posted to the Planning Department’s Recently Approved Projects webpage. In your December 16th email you indicated that the information about the Jack in the Box project wasn't posted to the City Planning website Recently Approved Projects because the project hadn't "generated a lot of public interest".

Hopefully you have now had a chance to review the Press Banner article which as of this morning has had 918 online views and which has 39 public comments – most of these comments oppose the project. These numbers clearly confirm that the project is of significant interest to the citizens of Scotts Valley. The article can be found at:

http://www.pressbanner.com/pages/full_story/push?article-Fast-food track &id=5290115&instance=local_news

It now appears that the City has decided to remove access to all “Recently Approved Projects” rather than post the information about the Jack in the Box project.

http://scottsvalley.org/planning/planning.html

Please correct me if I am wrong but at 10:10am this morning the City completely removed the Recently Approved Projects tab from the Planning department menu on the City website.

We hope that this was simply a mistake by your webmaster and that the City will reconsider this action which has further eroded public access it information within the City of Scotts Valley.



Sincerely,



Paul Bach,

RLDPAC

831-430-9655
LSV is 90% Wrong
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January 02, 2010
Hey, Love Scotts Valley-do you really think people are planning their vacations and saying, what city can we go to in order to eat at one of them exotic 'Jack in the Box' drive thru restaurants? LOL.
KMA2009
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December 30, 2009
Too bad we can't get something like Cattlemen's, Claim Jumper or Golden Corral. Something mid quality would be much better than another fast food joint.

However, any money that gets taken away from that tight wad, Baby Hughey idiot at McDonald's is a good thing, IMHO.

IsNot Fit
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December 30, 2009
"..Because the out of towners. Not our open fields(insert deer, birds and wildlife here.."

Nice to know what Council members think of our home town.

Roll out the rug and over the redwoods.

Remember the Titanic, they said it could be sunk..

Time for Transparent Government (and new leadership)
Farmer_Matty
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December 30, 2009
Yes, bring it on Jack in the Box. I'll be eating there! Now we need a In & Out!!!!!
LSV only gives 10%
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December 30, 2009
10% competent. 10% comprehension. 90% over her head. Finally scares kids into staying in school.

fast-food-junkie
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December 30, 2009
Do you realize how lame that sounds:

"jack-in-the-box will bring people to our town to see what we have"

They would say: Wow, there sure are alot of:

Traffic Signals (15)

Fast-Food Joints (5)

Starbucks (3)

....and then, "I guess they don't have many restaurants (open past 9pm) besides JUNK food, let's just go to Santa Cruz/Los Gatos"

NOT looking forward to MORE fast food GARBAGE in SV.
Dear LSV
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December 30, 2009
Dear Love Scotts Valley,

Having just read the email thread between Ms. Westman and Mr. Bach I don't see the alleged attack that you speak of. I do however see a valid concern that the City is not being as forthright and open with information as it should be.



The City provides a public information webpage labeled Recently Approved Projects. What we have now learned is that this webpage is in fact a subset of approved projects and doesn't actually include all recently approved projects. At any given time there are very few Recently Approved Projects and as such there seems to be little justification for restricting the information as posting the electronic documents to the web would take little effort.

Anyone that visits a City Webpage labeled Recently Approved Projects should reasonably expect to find a complete listing. As has already been pointed out, the City should not be in a position of selectively and perhaps politically choosing which project data it is willing to present.

If you find this too an attack of Ms. Westman perhaps you should consider rereading the email thread.
ALRUI
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December 30, 2009
@love scotts valley: Where do you get your figures - out of a hat? I seriously doubt 90% of registered voters went to the polls to vote for the council in the last election & if you 90%ers eat fast food when on vacation instead of trying local food at local eateries then I feel sorry for you - youre missing the whole point of going to new places!
Old dog, same trick
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December 29, 2009
Your disrespect for people and education is really tired and disgraceful. You repay decent SV people (who paid you 10x your worth IMHO), by being worse than ever! Still bite hands that feed you.
Jesus has returned!
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December 29, 2009
Or so she thinks!

Way too late for a massive dose of FOLIC ACID to turn this one around!

You cannot turn it around because they will have armed guards at the door to the meetings.

love scotts valley
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December 29, 2009
"Time for new leadership"........only 10% think that.....we voted....that is why I and 90% support the City Council. It was Reed that was being bashed on last week.....this week its Westman.......it changes everyweek...only you and your 10% bash them. Us 90% think that they are doing a great job. PLEASE YOU 10% COME OUT AND TRY AND CHANGE THINGS. YOU CAN'T!!!!!! .......now Jack in the Box is a great idea. They will be able to bring the summer traffic(vacation people) to our town to see what we have in Scotts Valley. Why do the local business do more business in the summer months? Because the out of towners. Not our open fields(insert deer, birds and wildlife here) and empty buildings. They want to spend there money. I would love to see more of the out of towners shop here. The Town Center would be great. Target, would not do much for people wanting to eat here. I don't go and vacation or get away to think I'm going to shop. But I will go and think about what I'm going to eat. Jack in the Box will bring more people to Scotts Valley to see our town. Stay at our hotels, and see that they can get everything they want in our town. Thanks to the City Council.
Internet posting
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December 29, 2009
It's interesting that she noted the budget as a reason for not putting the list online.

Isn't Lind supposed to be an Internet expert?

Seems that that posting a page on a regular basis takes nothing more than the desire to do it. The Internet is the great equalizer,as we know, so there is no excuse for not posting online. It is not a question of budget, but a question of will.

Bustichi has said that the Council is ultimately responsible for the behavior of Director Sue Westman, So we are wondering why they have not directed her to post these projects? Where is the leadership on this issue?

Time for new leadership.

We should be electing leadership that thinks we deserve basic courtesy, especially when it costs nothing to do so.

Selective posting
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December 29, 2009
Wouldn't it be nice if the City actually posted all the "Recently Approved Projects" to it's website of the same name as opposed to selectively feeding information to the public. The web page is http://www.scottsvalley.org/planning/RecentlyApprovedProjects.html

Paul Bach


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